Question: Consumers are highly interested in purchasing devices such as smart doorbells and thermostats. They enjoy the ease of controlling their device via a computer or
Consumers are highly interested in purchasing devices such as smart doorbells and thermostats. They enjoy the ease of controlling their device via a computer or smartphone. These smart devices are powered by technology which is defined as
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one of the weakest marketing environment forces.
the result of research performed primarily by universities.
applied sciences.
the application of scientific knowledge to build products that customers desire.
the application of knowledge and tools to solve problems and perform tasks more efficiently.
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