Question: Context: Logistics is often viewed as a behind - the - scenes function that deals with the nuts and bolts of day - to -
Context:Logistics is often viewed as a behindthescenes function that deals with the nuts and bolts of daytoday operations. This may have been true in the past; however, the world has changed, making logistics critical to developing and executing corporate strategy.Consider the following:Discussion:Ikea Alibaba, Colgate Palmolive and Zara are examples of companies that have used logistics to redefine the competitive rulesand customer expectations.Pick one of these companiesandperform an Internet searchto examine how it has used logistics to develop unique business models and achieve a competitive advantage. Specifically, assess how your chosen company has used logistics to design and execute uniquevalueadded workflows to meet customer needs.Now share your top takeaways regarding what these logistics capabilities are, how they were built, and why they are so effective. Discuss the following:Organize your post with the following headers:ValueAdded workflows of insert companyBenchmarking and copying themMoving takeaways to action for othersCite your research.
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