Question: Contribution Margin Analysis: Analyze the contribution margin ratio for Coca-Cola Company and PepsiCo, Inc., and discuss how it reflects their respective pricing and cost structures,

Contribution Margin Analysis: Analyze the contribution margin ratio for Coca-Cola Company and PepsiCo, Inc., and discuss how it reflects their respective pricing and cost structures, with the following information:

Coca-Cola: Sales Revenue = $20 billion, Variable Costs = $12 billion
PepsiCo: Sales Revenue = $25 billion, Variable Costs = $15 billion

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