Question: Could you please explain why imperfect imitability is the wrong answer for this question? Other online sources is saying it is correct, but my professor

Could you please explain why imperfect imitability is the wrong answer for this question? Other online sources is saying it is correct, but my professor graded it to be wrong.

Data can potentially be used as a strategic asset, capable of yielding sustainable competitive advantage. Which of the items below is not a characteristic of a potentially strategic asset?

  • value
  • rarity
  • imperfect imitability
  • lead time
  • non-substitutability

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