Question: **Could you please solve this question as soon as possible , because I should submit after one hour and I should write it by hand.

**Could you please solve this question as soon as possible , because I should submit after one hour and I should write it by hand. Try to summarize the idea and give some example my teacher.**

Thank you very much

Question :

on the list of top 100 digital (UNCTAD, 2017b), Amazon ranked first under the e-commerce category as a global leader with Alibaba ranked second based on their sales in 2015. In 2017, Amazon had $177.9 billion in revenue with 566,000 employees, a 56% annual growth rate, and a 3.9% return on assets. International expansion is always employed to alleviate institutional and market constraints at home and take advantage of opportunities in other countries. As the largest B2C e-commerce retailer, Amazon already has expanded its e-commerce business to 14 foreign markets. Its international footprint has two characteristics. First, its performance in each foreign market differs. In the developed markets in Western Europe, Amazon has become one of the dominant e-retailers with a top market share or top visitor count. Emerging markets in Asia and Latin America are making much slower progress, especially in China, one of the biggest e-commerce markets, where its market share was lower than one percent in 2016. Second, compared with its 44% share of the e-commerce market in the United States, its performance in foreign markets is less impressive. Several external factors contribute to the financial instability and less robust economic returns from Amazon's global expansion, such as underdeveloped infrastructure, less Internet accessibility, unregulated business environments, less familiarity with local markets, and changing foreign exchange rates. Also, these limited gains partially result from Amazon's business model; Amazon's heavy dependence on logistics makes it difficult to transfer its domestic success. For example, in many of the Southeast Asia's markets, Amazon must rely on its vaunted experience in managing and delivering inventory to overcome the lack of reliable infrastructure for last-mile delivery (Chadha, 2017). [Source: wu & Gereffi, 2018]

(a) Analyze the international business environment of Amazon.com Inc. Discuss how Amazon should works in the business environment to sustain its place in the international market, (20 marks)

(b) Critically discuss TWO (2) optimal methods by which Amazon.com Inc. can enter or expand its international operations to the developing markets ( 40 Marks ).

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