CPPREP$4142-$ Promote property management products and services $2023/01$

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Item $12$ of $12$

Task $2$:

In this task, you must develop and document a strategy to attract new and maintain existing clients, including:

target market

demographics

channels to be used

performance indicators and measures for success, including techniques to adjust the strategy based on contingencies and the outcome of reviews

promotional materials and media to be used.

You must complete this assignment in the form of a report. The report must cover the following additional criteria:

promote a professional and ethical agency image

identify ways to build client loyalty

document how to coordinate products and agency services to maintain and improve client experience

list strategies that optimise communication to improve the property management business

review the customer feedback in the scenario to continuously improve products and customer service.

Once you complete the report, attach and upload the assessment.

If required, add a note or written response to accompany your submission