Crafting and executing strategy are core management functions. How well a company performs and the degree of market success it enjoys is directly attributable to the caliber of its strategy and the proficiency with which the strategy is executed $($Thompson et al$.,2021).$

In this class, you will have a group project. This week start by identifying an organization that you would like to investigate and use throughout the course. This will help as you meet with your group and decision the direction of the project.

Using the textbook, internet, and a minimum of $1$ peer reviewed journal article from the ANU library, do the preliminary research to answer the following:

Does the organization set itself apart from rivals?

Does the strategy seem to be keyed to a cost$-$based advantage, differentiating features, serving the unique needs of a niche, or some combination of these?

What about the organization's strategy leads to sustainable competitive advantage? If none, discuss the implications.

This assignment is due by Saturday at $11$:$59$ pm EST at the end of the week. In all written work use APA formatting, to include double$-$spacing, Times New Roman $12-$point font, and APA formatted citations and references.