Question: Crane is considering introducing a water filtration device for its one-litre water bottles. Market research indicates that 1,000,000 units can be sold if the price

 Crane is considering introducing a water filtration device for its one-litre

Crane is considering introducing a water filtration device for its one-litre water bottles. Market research indicates that 1,000,000 units can be sold if the price is no more than $4. If Crane decides to produce the filters, it will need to invest $2,000,000 in new production equipment. Crane requires a minimum rate of return of 17% on all investments. Determine the target cost per unit for the filter. (Round answer to 2 decimal places, e.g. 15.25.)

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