Question: Create a business proposal that puts forward your recommendations for how best to implement Integrated Digital Marketing {Using the 4IDM- 1-Define and Establish, 2-Convey and

Create a business proposal that puts forward your recommendations for how best to implement Integrated Digital Marketing {Using the 4IDM- 1-Define and Establish, 2-Convey and Promote, 3-Connect and Convert and 4-Measure and Refine} for Mercedes-Benz in the UK.

The business proposal should follow this order:

-Executive Summary

-Introduction

-Challenges

-Market leader graph

-Market Performance

-Financial figures

-Market Competition

-Market Competition Analysis

-Mercedes-Benz electric vehicle in the UK. SWOT analysis

-Business Proposal Objectives and goals to the organisation

-Proposed Integrated Digital Marketing

-Project Timeline (content management)

- Time infographic

-Proposed project Budget

-Breakdown of any technical terms used in the proposal.

-How does this project add value to their organisation?

-Key findings and recommendations

-Conclusion

-References

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