Question: create a market plan by using the following marketing plan . the product of a plan is housing services . fore example providing rental serivices


Marketing Plan Table of Contents 1. Executive Summary 2. Company Description 3. Strategic Focus and plan Mission/Vision Goals Core Competency and Sustainable Competitive Advantage 4. Situation Analysis Environment Review Micro Macro SWOT Analysis Internal Strengths and Weaknesses (review the micro) Management Offerings Marketing Personnel Finance Manufacturing Research and Development (R \& D) External Opportunities and Threats (Review the macro) Consumer/Social Competitive Technological Economic Legal/Regulatory Industry Analysis Competitor Analysis Company Analysis Customer Analysis Aarket-Product Focus Marketing and Product Objectives Segmentation Two step Justification 6. Marketng Program View as Text Product Strattos Price Strategy Promotion Strategy Place (Distribution Strategy) 7. Financial Data and Projections Past Sales Revenues Five-Year Projections 8. Organization 9. Implementation 10. Evaluation and Control
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