Question: Create a positioning statement for the most attractive target segment you have identified for Kameda Crisps (note: we discussed positioning statements in the Red Lobster

 Create a positioning statement for the most attractive target segment you

Create a positioning statement for the most attractive target segment you have identified for Kameda Crisps (note: we discussed positioning statements in the Red Lobster case). Positioning helps a brand to determine its unique selling point. Your \"positionng statement\" should include the following four elements: \"For (the selected target segment), Kameda Crisps is (single most important claim, which should be the unique selling point) among all (alternative products / competitors) because (single most important support of the claim).\" In addition, in a couple of sentences briey explain your rationale for the selected unique selling point

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