Question: create a WBS based on the haunted mansion case Summary of the case: Introduction Haunted Mansion is a strong case for studying project management in

create a WBS based on the haunted mansion case
Summary of the case: Introduction
Haunted Mansion is a strong case for studying project management in creative industries.
Combines storytelling, engineering, design, safety, and technology under unique constraints.
Serves as a classic example of how Disney Imagineering balances scope, time, cost, safety, and aesthetics.
Key Project Constraints
Scope Constraint
Scope = create an immersive haunted house attraction.
Needed to balance fear and fun scary but family-friendly.
Early challenges: disagreement between a walkthrough haunted house vs. ride-through attraction.
Scope changes occurred as creative and technical teams worked together.
Time Constraint
Haunted Mansion faced delays due to other Disney projects (1964 New York Worlds Fair attractions took priority).
Originally planned for early 1960s; didnt open until 1969(Disneyland).
Time extended due to:
Competing projects.
Refinement of special effects.
Walt Disneys passing (1966).
Cost Constraint
Disney maintained tight financial controls.
Reused technology and concepts developed for other attractions (e.g., animatronics).
Balancing cost with innovation was a constant struggle.
Safety Constraint
Attraction had to meet strict safety standards while appearing spooky.
Example: Doom Buggies(ride vehicles) allowed controlled flow and emergency safety features.
Aesthetics Constraint
Mansion exterior designed to look elegant (Southern plantation style) not dilapidated.
Well keep the outside clean and let the ghosts take care of the inside.
Showed the importance of designing for guest perception and expectations.
Characters & Effects
Ghost Host: Narrator guiding guests through attraction.
Stretching Room Portraits: Famous illusion to set tone.
Madame Leota: Crystal ball sance.
Hitchhiking Ghosts: Comic finale to the ride.
Changing Portraits, Duelists, Coffin Occupant: Iconic illusions.
Special effects included: Peppers Ghost illusion, animatronics, projections, sound/music design.
Project Management Lessons
Integration of Creativity + Engineering: Disney Imagineers had to merge art and technology.
Scope creep managed by creative alignment: Debates resolved through compromise (dark ride with both spooky & humorous elements).
Time delays were not purely negative: Extra years allowed refinement of illusions and improved guest experience.
Continuous Improvements: Haunted Mansion evolves (updates, seasonal overlays like Haunted Mansion Holiday).
Stakeholder Management: Balancing Walts vision, Imagineers creativity, budget constraints, and guest expectations.

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