Question: creating a group discussion introduction explaining the product or product line What exactly is the product/product line you will be selling? the main product is
"creating a group discussion introduction explaining the product or product line"
What exactly is the product/product line you will be selling?
the main product is chocolate, you can choose some product lines with your ideas,
things decided to include in the paragraph : 1. customized chocolates and packaging, 2. locally made chocolate, 3. Catering service of chocolates, 4.Custom/tailor-made for occasions and bulk orders
COMPANY INFO:
PEACE BY CHOCOLATE
Tagline: "One Peace won't hurt"
Tagline is a patented trademark
-CEO is Tareq Hadhad
-Founded by the Hadhad family, who are Syrian Immigrants who flee from Damascus, Syria to Nova Scotia, Canada to start a new life in 2012
-Was inspired by how the Canadian hospitality and the idea of highlighting peace into their business
-Started in one farmer's market where their chocolate were sold out in 15 minutes
-Hired domestic employees in Antigonish
-Produced a movie of the founder's story of immigrating from Syria to Canada entitled Peace by Chocolate
-Published a book written by John Tattrie entitled Peace by Chocolate: The Hadhad Family's Remarkable Journey from Syria to Canada, which is being sold for $22.95
-Has physical stores in Halifax, NS
-Tareq is also active in public speaking engagements
-CSR include donations to Peace on Earth Society, an organization registered in Nova Scotia that contributes funds to peace building projects around the world.
YOU CAN VISIT THE OFFICIAL WEBSITE OF PEACE BY CHOCOLATE FOR IDEAS
"OUR FOCUS IS THE EXPLAINING THE PRODUCT AND PRODUCT LINE"

PERCEPTUAL MAP 1 (Cost and Quality) High-quality Lindor/Lindt Ferrero Rocher Toblerone Peace By Chocolate Hersheys High-end cost Affordable Dairy Milk London Derry Low-quality
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