Creating brand awareness is the first step in creating brand equity. Political candidates know name recognition is critical to success—particularly for incumbents to get reelected. If you were a marketing adviser to a challenger for the congressional seat in your district, what would you recommend the candidate do to create brand/name awareness?

Answer rating: 100% (QA)

Creating brand or name awareness is indeed crucial for political candidates especially challengers running for office Here are some recommendations fo... View the full answer