Question: Crossing the Chasm According to Moore (1999) between which category adopters a chasm opens up when marketing high technology innovations? Select one alternative: 1- Innovators
Crossing the Chasm
According to Moore (1999) between which category adopters a chasm opens up when marketing high technology innovations?
Select one alternative:
1- Innovators and Early majority
2- Early adopters and Early majority
3- Early majority and Late majority
4- Innovators and Laggards
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