Question: Current CRM strategies affects the value chain by creating a pull/push effect. Within this context O Decision makers and influencers more likely to find you

Current CRM strategies affects the value chain by

Current CRM strategies affects the value chain by creating a "pull/push" effect. Within this context O Decision makers and influencers more likely to find you before you find them O Customers cannot expect companies to respond to their exact needs and wants O marketers build strategies around the product O ROI is the number one priority in developing new products and services O It is easy for sales to influence the buyer's decisions

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