1. Current Situation
   1. Current Performance
      1. History
   2. Economic Performance
2. Strategic Posture
   1. Mission
3. Objectives
1. Strategies
1. Policies
1. Corporate Governance
   1. Board of Directors
2. Top Management
1. External Environment (EFAS Table; See Exhibit 1)
   1. Natural Environment
2. Societal Environment
   1. Economic
3. Technological
1. Political-Legal
1. Sociocultural
1. Task Environment
   1. Threat of new entrants (low, moderate, or high)
2. Bargaining power of buyers (low, moderate, or high)
1. Threat of substitute products or services (low, moderate, or high)
1. Bargaining power of suppliers (low, moderate, or high)
1. Rivalry among competing firms (low, moderate, or high)
1. Relative power of other stakeholders
   1. XXXX
1. Summary of External Factors
1. Internal Environment (IFAS Table; See Exhibit 2)
   1. Corporate Structure
2. Corporate Culture
1. Corporate Resources
   1. Marketing
      1. Overview
   2. Branding
   1. Advertising
1. Finance
1. Research & Development (R&D)
1. Operations & Logistics
1. Human Resources Management (HRM)
1. Information Systems (IT)
1. Summary of Internal Factors
1. Analysis of Strategic Factors (SWOT)
   1. Situational Analysis (SFAS Matrix; See Exhibit 3)
      1. Strengths
   2. Weaknesses
   1. Opportunities
2. Threats
1. Review of Current Mission and Objectives
1. Strategic Alternatives and Recommended Strategy
   1. Strategic Alternatives
      1. Cost Leadership (Pros and Cons)
   2. Differentiation (Pros and Cons)
   1. Stability (Pros and Cons)
2. Growth (Pros and Cons)
1. Recommended Strategy
1. Justification
1. Implementation
   1. Kinds of Programs
2. Feasibility of Programs (Financially)
1. Development of New Standard Operating Procedures
1. Evaluation and Control

Exhibit 1: External Factors Analysis Summary (EFAS Table)

Exhibit 2: Internal Factors Analysis Summary (IFAS Table)

Exhibit 3: Strategic Factors Analysis Summary (SFAS Table)