Question: Customer life-cycle (CLC) planning is: Making sure each product does not become obsolete. Reducing product cost to support a low price strategy. A strategy for

Customer life-cycle (CLC) planning is:

Making sure each product does not become obsolete.

Reducing product cost to support a low price strategy.

A strategy for retaining customers over much of their lifetime.

Reducing marketing communication costs over the product life-cycle (PLC).

All of these answers are correct.

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