customer relationship management

Topic: You are a Supply Chain Manager in a pharmaceutical company in Jordan. You have been recently tasked to lead a team to implement CRM in your organization. Based on the current COVID 19 epidemic and the new uncertainties/opportunities it has created so far, prepare a report/short study to your management discussing the situation and your recommendation of the CRM type to be adopted. Outline & Reuirements: The Study/Report must be typed, double spaced with font size 12 using Ariel. The following guidelines are to be adhered to while preparing your report: Introduction Introduce your topic of research. Discuss aims and objectives of the research. Highlight the plan of the report. Literature Search Conduct a search on the topic of research. You may search journals (academic and trade), books, websites. Your objective is to provide up-to-date information on the topic. Discussion Organize the materials in a meaningful manner. You may develop/use a conceptual framework or any discussed model for this. Build your arguments based on the evidences from published cases, empirical studies and published news