Question: Customer value can be defined as obtaining a product or service at the lowest price possible, regardless of the benefits received. a marketing strategy that
Customer value can be defined as
obtaining a product or service at the lowest price possible, regardless of the benefits received.
a marketing strategy that results in the purchase of a product by a consumer.
the difference between the benefits derived from a total product and the costs of acquiring those benefits.
the steps a consumer goes through in order to select a product or service.
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