Question: Danielle is using the BCG matrix to evaluate products at her company. Product A has high market share in a high - growth industry; Product
Danielle is using the BCG matrix to evaluate products at her company. Product A has high market share in a highgrowth industry; Product B has low market share in a lowgrowth industry. Danielle should categorize Product as a and Product B as a
star; dog
cash cow; dog
cash cow; question mark
star; cash cow
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