Question: Define ethnocentric, polycentric, regiocentric and geocentric as the four basic predispositions MNCs have toward their international operations. If TESLA as a global electric car maker

  1. Define ethnocentric, polycentric, regiocentric and geocentric as the four basic predispositions MNCs have toward their international operations.

  1. If TESLA as a global electric car maker with total sales of USD31.5 billion decided to enter the ASEAN market by setting up its manufacturing operations in Malaysia, which orientation or combination would be the most effective: ethnocentric, polycentric, regiocentric, or geocentric? Why? Explain your choice.

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