Question: Demographics Assignment The Task: Prepare a brief report in Power Point that is geared towards a Business Owner/Manager. Your task is to detail how two

Demographics Assignment The Task: Prepare a brief
Demographics Assignment The Task: Prepare a brief report in Power Point that is geared towards a Business Owner/Manager. Your task is to detail how two different generational cohorts behave as consumers. Focus on practical details. 1. Detail two different generational cohorts-see below. 2. Provide key details about each group and include their shopping behavior, media habits and general values/attitudes towards life and being a consumer. 3. Contrast the behaviors/attitudes of the two groups on specific items that will help the reader understand. For example, you could consider mobile phones, automobiles, clothing, etc. 4. You are welcome to use online and other sources of information, but you must prepare slides that are your own. Please include (last slide) a list of the sources that you used - no special formatting is required. Must Choose 1 of: Baby Boomers, Generation X, Generation Y Must Choose 1 of: Millennials, Generation 2 Assignment Grading Details for Cohort #1110 marks Details for Cohort #210 marks Comparison of two cohorts and their key differences - 5 marks Quality of Presentation - 5 marks

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