Question: Dependent Variable: X 1 2 How satisfied are you with your existing DVD player? Independent variables: X 1 7 Are you price conscious? X 1
Dependent Variable:
X How satisfied are you with your existing DVD player?
Independent variables:
X Are you price conscious?
X Do you believe you need a DVD player?
X How likely are you to purchase a DVD player?
X Are you an early adopter or innovator?
X total annual household income before taxes
X level of electronics products ownership that best describes you
X What is your highest level of education?tableRegression resultsModelRtableRSquaretableAdjustedR SquaretableStd Errorof theEstimate
tableModeltableSum ofSquaresdftableMeanSquareFSig.Regression,Total
tableModeltableUnstandardizedCoefficientstableStandardizedCoefficientsBetatSig.BtableErrorConstanttableX Do youbelieve you need aDVD player?tableX How likelyare you topurchase a DVDplayertablex What is yourhighest level ofeducationtableX level ofelectronicsproductsownership thatbest describes youtableX total annualhousehold incomebefore taxestableX Are you anearly adopter orinnovatortableX Are you priceconscious
Based on the above regression table answer the following questions:
a How good is this model overall? How did you know?
b Interpret the coefficients of variables that you consider has significant impact on Dependent variable. Why?
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