Question: Describe a marketing research plan you would develop to understand consumer perceptions and preferences regarding electric cars. Conduct one - on - one interviews with
Describe a marketing research plan you would develop to understand consumer perceptions and preferences regarding electric cars. Conduct oneonone interviews with five Individuals to understand their perception regarding electric cars and write the findings. Explain potential ethical issues in collecting and using data about electric car users. How would you address these issues to ensure ethical compliance? Identify the elements of the promotion mix for an electric car brand. How would you integrate these elements to create a cohesive marketing communication strategy? Support your answers with highquality, credible, and relevant sources appropriate for the discipline and genre of writing.
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
