Question: Describe at least three things you would need to know about consumers of Adidas and how they make product decisions in order to develop successful

Describe at least three things you would need to know about consumers of Adidas and how they make product decisions in order to develop successful marketing strategies. Name at least two ways you might go about gathering that information? Describe why you selected each of these and why they be beneficial. And also, how could you use that information in developing successful marketing strategies?

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