Question: Describe the differences between B 2 B , B 2 C , B 2 G and C 2 C business models within the context of

Describe the differences between B2B, B2C, B2G and C2C business models within the context of Internet firms.
Why is there a need among Internet firms to provide such a high level of service to customers?
Further, why do the authors state that customers must be considered a primary cost object for these types of firms?

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