Question: Describe the interpretation processes consumers might use in learning about your product cadbury choki. Is exposure likely to be accidental or intentional? 26. Describe the

Describe the interpretation processes consumers might use in learning about your product cadbury choki. Is exposure likely to be accidental or intentional?

26. Describe the kind of knowledge and involvement consumers might have about your product cadbury choki.

27. What do they value and what is it about your product that will help them realize those values?

28. What are the general lifestyles of your consumer?

29. What will using the product say about the consumer?

30. Do any issues of one's personality and self-image affect purchasing and use decisions for your chosen product cadbury choki.

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