Description Feb 6, 2022 at 1:17 PM Chapter 3 discussed Multichannel and Omnichannel retailing. It argues that the key to omnichannel retailing is to maintain a consistent brand image across channels. For this discussion board, you need to 1. identify one (1) multichannel or omnichannel retailer 2. evaluate whether its multichannel operation has achieved a consistent brand image across channels in the following aspects: merchandising pricing communication or promotion 3. Do not repeat your classmate's example. 4. Make sure you comment on at least two of your classmates' posts It is due Feb. 10