Detailed Outline

Your capstone project should be based on the following outline:

I.

Abstract

a$.$ Should provide an overview of the project summarizing the key points.

b$.$ Briefly introduces the problem and the program$/$policy$.$

c$.$ Abstract should be $4-5$ sentences.

II$.$ Introduction

a$.$ Formally begins presentation of the problem, introduces the need for the strategic plan and business policy, and leads into the background section.

b$.$ Introduction should be $2-4$ paragraphs. Each paragraph should be: $3-5$ sentences.

III. Background $($Analysis of the Problem$)$

Document need for strategic change

How do you define it$?$

Set boundaries

Describe history of problem

How long has it existed?

Has it changed over time?

Examine potential causes of problem

What factors cause or contribute to your identified problem or need? Individual? Group? Organizational? Community? Social Structure?

Identify relevant stakeholders

Stakeholder is any person, group, or agency who has a legitimate interest in the organizational problems and$/$or proposed intervention.

Asks whose views should be considered in planning process.

Identify barriers to change.

Make sure to include an objective, driving forces, and restraining forces.

IV$.$ Commercial Overview