Based on one consumer survey by Mashed, Sour Cream & Onion is the most popular Pringles flavor
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Based on one consumer survey by Mashed, Sour Cream & Onion is the most popular Pringles flavor in the United States. However, the survey likely didn't include flavor options like Tomato in China, Prawn Cocktail in Germany, or Crab in Russia. From e wide variety of Pringles flavors across the globe,
Pringles is clearly using ___________________ a/an global marketing strategy.
Standardization
Market Research
Mass Customization
Adaptation
Related Book For
College Mathematics for Business Economics Life Sciences and Social Sciences
ISBN: 978-0321614001
12th edition
Authors: Raymond A. Barnett, Michael R. Ziegler, Karl E. Byleen
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