Question: Develop a multichannel distribution network to increase the B honey brand's visibility and target market accessibility by expanding distribution channels to include both retailers and
Develop a multichannel distribution network to increase the B honey brand's visibility and target market accessibility by expanding distribution channels to include both retailers and ecommerce platforms, thus optimising the B honey brand's instore and online presence. You must provide a diagram to reflect the multichannel distribution network you have developed.
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