Develop a research plan to determine the viability of your e$-$business; the target market and the needs you would be serving. Describe your research methodology including the type of data you will be after; qualitative, quantitative or both. Explain your rationale for this choice. How will you collect the data; i$.$e$.$ assuming it$$s all on$-$line, what tools and$/$or platforms will you use?

Note: This is a plan, not the actual strategy you described in #$3.$