Develop the first three steps of the managementresearch question hierarchy namely i)

management dilemma ii) management question iii) research question(s), for each of the

following scenarios:

a. The president of a private university in US.

b. The vice president of FINEST Chain of Stores in US.

c. The marketing and sales director of a private TV channel.

Management Decision What is the recommended course of action, given the research findings? Measurement What should be asked or observed to obtain the Questions tres 4 What does the manager need to know to choose the best alternative from the available courses of action? 6 5 Mommation the manager neede? Research Questions 3 What plausible courses of action are available to management to correct the problem or take advantage of the opportunity, and which should be considered? Management Question 2 How can management eliminate the negative symptoms? fully Management Dilemma What symptoms cause management concern? What environmental stimuliraise management interest