Developing a Marketing Plan is essential to starting and maintaining a successful business. All students will be required to submit a Marketing Plan Outline. This assignment will help you to understand the planning process. Also, this assignment allows you to use your writings skills and your creativity. Ideas for a Marketing Plan Outline:Chick$-$fil$-$A $($food$)$Philadelphia Eagles, $76$ers, or Flyers $($sports$)$Atlantic City $($travel$/$tourism$)$Macys $($retail$)$Oreo Cookies $($product$)$ The ideas for the Marketing Plan Outline are based on an existing company, organization or to generate tourism OR develop a Marketing Plan Outline for an existing product $($e$.$g$.,$ Coca Cola, Hersheys Kisses$).$ Research materials should include books and marketing$/$advertising journals $($e$.$g$.,$ Advertising Age$),$ newspapers, and the Internet. Grading Criteria for Marketing Plan Outline Does the outline look collegiate and professional? In other words, would you be proud to have your boss see it$?$ Your Marketing Plan Outline will be graded on the following criteria:Did the outline follow a Marketing Plan Outline Format?Did the outline feature the use of Marketing terms?Were you creative in your ideas to market a new or existing product or service?Does the outline look collegiate and professional? In other words, would you be proud to have your boss see it$?$ PLEASE NOTE: Please incorporate terms, definitions and marketing concepts discussed in the Principles of Marketing course. From the Grewal $8$e in the SmartBook, refer to p$.37,$ Exhibit $2\mathrm{.}2,$ and pages $64$ and $65$ for easy references.The Marketing Plan Outline should be presented in a collegiate and professional manner. Although this is an academic assignment, there will be occasions when a printed outline or a comprehensive Marketing Plan will be required by a client, a bank, or an investor. Therefore, the assignment is good practice for submitting a professional project