Question: Diamond Inc. planned to launch a new headphone model. Before the launch, the company let people in three focus groups test the product. Feedback was

Diamond Inc. planned to launch a new headphone model. Before the launch, the company let people in three focus groups test the product. Feedback was negative. The company immediately decided to change the product to address the most relevant complaints.

Which type of research does the focus group represent?

Group of answer choices

Primary, formal

Primary, informal

Secondary, formal

Secondary, informal

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