Question: Digital capabilities that make possible a highly interactive and individualized information and exchange environment for shoppers and buyers is referred to as Multiple Choice connectivity

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Digital capabilities that make possible a highly interactive and individualized information and exchange environment for shoppers and buyers is referred to as Multiple Choice connectivity customerization customization communication convenience. Dynamic pricing is typically used for pricing Multiple Choice products and services that cannot be purchased in a retail store. the very latest Items such as new season fashions. time-sensitive Items such as airline seats. high demand products or services that are expected to sell out quickly. electronic services such as computer repair. During the postpurchase stage of the consumer purchase decision process, in the form of coupons can help encourage repeat purchases from satisfied first-time triers. Multiple Choice advertising personal selling sales promotion publicity direct marketing The integrated marketing communications approach for Taco Bell seeks to Multiple Choice develop Iconic television advertising. consider all touchpoints, from In-store posters to all forms of media. use traditional promotion tools only. use new social media only. apply word-of-mouth advertising only. Tom Cruise wore Bausch and Lomb's Ray-Ban sunglasses in the movie Risky Business, and sales skyrocketed. The appearance of the sunglasses in the film is an example of Multiple Choice product continuity o subsidized advertising. O subliminal direction. O showrooming product placement

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