Question: Discuss 1 . At what points in the planning process would you expect accounting / finance , marketing, information systems, and operations to play a

Discuss 1. At what points in the planning process would you expect accounting/finance, marketing,
information systems, and operations to play a role? What inputs should these areas provide, and
why? 2. Does Starwood employ a chase, mixed or a level strategy? Why is this approach the best choice for
the company? 3. How would staffing for the opening of a brand-new hotel or resort differ from that of an existing property? What data might Starwood rely upon to make sure the new property is not over- or
under-staffed in its first year of operation?

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