Question: Discuss: Conducting a Strategy Analysis for a Startup Congratulations! You have just been named lead Bussiness Analyst for the new startup Bite Toothpaste

Discuss: Conducting a Strategy Analysis for a Startup

Congratulations! You have just been named lead Bussiness Analyst for the new startup "Bite Toothpaste BitsLinks to an external site.." This company aims to disrupt a once stable and predictable industry; toothpaste and teeth care products. As the lead BA, you were asked to conduct a strategy analysis for the industry. Remember, a strategy analysis (known as a needs assessment by PMI) is understanding the current, determining the future state, and determining the change strategy to get there.

ONLY use sources from the readings, techniques, and lectures for this! Do not go into a google rabbit hole!

By Wednesday at 11:59 PM:

Determine how you would elicit data to identify the current state.
Determine how you would elicit data to identify the future state.
Determine how you would conduct workshops and events to brainstorm the change strategy to get to the future state.

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