Discuss the contextual factors( environmental factor) of the organization that must be considered when developing a marketing
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Question:
- Discuss the contextual factors( environmental factor) of the organization that must be considered when developing a marketing strategy?
- Explain how you would ensure that the marketing strategy addresses traps associated with execution?
Related Book For
Integrated Marketing Communication Creative Strategy From Idea To Implementation
ISBN: 9781538101056
3rd Edition
Authors: Robyn Blakeman
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