Discussion$3$: Product Strategy

Instructions

Write a post for the Discussion on this topic, addressing the questions below. You may use either written paragraph or bullet$-$point format. Part $1$ should be $23$ paragraphs in length or an equivalent amount of content in bullet$-$point form. Responses to your classmates$$ posts should be $12$ paragraphs or several bullet points in length.

Part $1$: Product Strategy

Briefly describe Starbucks. Where is it in the product development life cycle? What recommendations do you have for improving the offering to fit your target market$$s needs? Be sure to consider the following:

What level of quality and consistency does the offering have?

How many features does it have and can they be removed or added?

Does the design and$/$or service deliver what the customer values? If not, how can it improve?

What improvements would help your offering compete more effectively?