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MK120: Selling Strategies & Content Marketing - Portfolio Project 1

One of your goals after you leave CSI may be to pursue a career in the field of marketing. One of the ways you can do this is by using the social media platform, LinkedIn. Here is where one cannot only create a professional profile for themselves but can also apply to millions of job opportunities in the field of their choice. LinkedIn provides many opportunities for those in the job market, helping them form connections and even have job seeking done on their behalf.

The headline in your LinkedIn profile is one of the most important sections. At a limit of 120 characters, it stretches across the top of your profile page while introducing you on newsfeed posts, the People You May Know section, and LinkedIn job applications. Regardless of whether its seen by business contacts or a recruiter, a LinkedIn headline is vital to making a good impression and explaining exactly what you offer as a professional.

Based on what you have learned in this class, create a LinkedIn headline for your personal profile on one or a combination of the following:

• Your work experience
• Your career aspirations
• Your current CSI program
• Any degrees you have already earned
• Your headline should include:
• Relevant keywords or long tailed keywords
• The desired job title you are seeking
• What you are studying
• Some of your key hard skills

• Resource Links:

  https://www.jobscan.co/blog/impactful-linkedin-headline-examples/

  https://cultivatedculture.com/linkedin-headline/

  https://www.linkedin.com/pulse/20141203191548-87071991-your-linkedin-headline/

Created a headline based on one or a combination of your work experience, career aspirations, current CSI program, or any degrees earned.

Your headline included:

1. Relevant keywords or long tailed keywords

2. The desired job title you are seeking

3. What you are studying

4. Some of your key hard skills

Grammar, Spelling, & Punctuation - No errors in grammar, punctuation, or spelling.