Do you agree with this analysis why or why not?

The process of setting objectives and devising actions to achieve those objectives or planning refers to certain inquires such as what form of business the entrepreneur should get in to, what the cost will be, marketing and sales strategies, manpower, and expected returns on investments, or revenue (Byrd, pg. 125). Understanding these key elements will assist in efforts to secure investors because it offers them an opportunity to investigate whether or not the venture will be successful. Properly planned businesses will lure shareholders into investment, usher owners and staff in operations, provide guidance and drive, and attract the appropriate marketing strategies for consumers and future employees (Byrd, 125).

Strategic Planning provides comprehensive long term direction to help a business accomplish its mission (Byrd, pg. 127).

The Cover Sheet makes way for the business or brand name, and typically includes contact information. The cover sheet should establish the tenants of the company for the reader. Next there is the executive summary which provides a quick look of the most important piece that constructs your plan. It should be concise. The Table of Contents maps out the information for the reader, as the History of Business provides the backstory as to how the business was formulated and the origination of the products and services rendered. Next is the Description of the Business itself, which tells what is sold, how much inventory is available, the highest revenue earned, top selling items, how much time was devoted to the product or products, and what it is that the consumer wants (Byrd, 144).