Unfortunately, intellectual property law cannot protect the business everywhere. For example, there is a flood of cheap imitations of Japanese motorcycles on the Chinese market, and Honda Motor finally had to release in China a line of inexpensive 125cc motorcycles in 2002, even though manufacturing motorcycles at such low prices will mean a drastic change in Honda’s normal policy of making high-priced, high-quality products. By some estimates, 7 million out of 10 million motorcycles produced in China every year are imitations. Do you think all companies should lower their prices to protect themselves from local imitations and fake products? What kind of suggestions would you make to a high-end brand manager if the brand were going to a developing country with less strict government controls on imitation products?

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Before provide suggestions to withstand fake products or dupes in the market it is important to unde... View the full answer