does this makes since: 8. Equity Theory Equity Theory emphasizes fairness, suggesting that employees are motivated when they perceive their treatment as fair compared to others. Equity theory, introduced by John Stacey Adams in 1963, helps explain how employees' motivation at work is affected by their sense of fairness. The theory suggests that employees keep a mental record of what they give to their job and what they get back. Their inputs, might include effort, skills, education, and experience. Output or rewards could be salary, benefits, and career growth opportunities. Employees often compare their input-output balance with that of their colleagues to assess their motivation and job satisfaction. If they feel their balance is unfair compared to others, they may become less motivated and satisfied, which can negatively impact their performance and productivity