Draft a memo from McGregor Department Store Case Study, Structuring your message, Case $6\mathrm{.}1$ in$$Chapter $6,$Management Communications: Principles and Practice,$(3$rd$$ed$.)$Hattersley$$ to his senior executives and buyers announcing the new discount program. What does he need to say to them? Are the program specifics an important part of his message? Using the Audience Analysis graph $($p$\mathrm{.}41$ in the text$)$ make his memo either $$tell$,$ sell, consult or join$$ his execs and buyers. include in your analysis answers to the following questions:

What is McGregor$$s underlying objective in this case?

Define McGregor$$s core audience.

Using the Audience Involvement graph discussed earlier in the course $($p$.41$ in the text$)$ should McGregor design his message to$$Tell$,$ Sell, Consult, or$$Join$?$

Are the arguments available to him in building his messages persuasive? Would you use them all? If not, which would you select and in what order?