Driving$-$forces analysis

Driving$-$forces analysis

helps managers identify which key success factors are most likely to help their company gain a competitive advantage.

involves identifying the driving forces, assessing whether their impact will make the industry more or less attractive, and determining what strategy changes a company may need to make to prepare for the impact of the driving forces.

helps managers identify which of the five competitive forces will be the strongest driver of industry change.

helps managers identify which industry member is likely to become $($or remain$)$ the industry leader and why.

identifies which strategic group is the most powerful.