e$.$ Again, just looking at the highest CLV segment, suppose that instead of spending the whole $$150,000$ on the ad buy, GoldBelly decided to spend a portion on ads, and some towards coupons. Of course, not everyone will redeem the coupon, but they expect to gain at least $600$ of those customers with an offer of a $$10$ coupon$0,$ or at least $4,500$ if they offer a $$5$ coupon. Assuming that spending the $$150,000$ on advertising would have brought in $3,000$ customers:

i$.$ Calculate the new CLV for each option $[3]$:

$1.$ $$150,000$ on ads

$2.$ $$100,000$ on ads and a $$10$ coupon

$3.$ $$115,000$ on ads and a $$5$ coupon