Question: e . Calculate the Mean Absolute Deviation ( MAD ) for the forecasts made by each technique in periods 4 - 6 . Which forecasting

e. Calculate the Mean Absolute Deviation (MAD) for the forecasts made by each
technique in periods 4-6. Which forecasting method do you prefer? Using your
preferred technique forecast the demands for the following 2 months (months 7-8).
(15 points)
Q3.(Total 25 points)
Goodyear Tire and Rubber Company is the ninth largest tire manufacturer in the world.
Here are the sales revenues for year 1 through year 5:
a. When might a manager prefer linear trend technique to simple moving average
technique? Explain your answer. (5 points)
b. Based on MAD for from year 3 to year 5, which method (linear-trend or double
exponential smoothing method with =0.4 and =0.2(start with initial estimates S1
=$4,867.90 and T1=$201.5 for the year 1)) provides the better forecasts? Explain.
Forecast the sales revenue for year 6 and year 7 based on your preferred method (20
 e. Calculate the Mean Absolute Deviation (MAD) for the forecasts made

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