Question: Each communication channel has different target audience. Target audience will impact the message choiced, delivery methods and the content. You are working for APPLE Company

Each communication channel has different target audience. Target audience will impact the message choiced, delivery methods and the content.

  1. You are working for APPLE Company and you are required to communicate to customers about the New iPhone which will be released next month. Identify who is target audience of new Iphone and what is the message that you want to send to this audience group
  2. If you have to make a choice, what is the approach that you would prefer to communicate to the target audience deductive or inductive. Provide the justification to your choice.

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